THE JOURNEY BEGINS
A DECORATED US ARMY VETERAN
A hardscrabble road at the foot of the mountains of western Honduras splits the fields. On one side there are acres of white cheese cloth held up in peaks by wooden poles to protect the delicate shade-grown plants. Across the road, carefully laid rows of young tobacco plants stretch out toward the gentle upslope of the mountains. Along the rows, workers carefully nurture these plants. The rainy season is coming, so the crop will have another season to mature in the rich, loamy soil.
For Tom Burns, walking in this field is another step on a journey that began on a road named Hardscrabble in the Northeast corner of Richland County, South Carolina. After more than a year of planning and building a customer base from his home, Tom opened the Lite Um Up Cigars Lounge in April 2008. A decorated U.S. Army veteran, Tom’s vision for the business was to create a welcome escape from everyday life for cigars aficionados. With a long bar, several tables, overstuffed chairs and a walk-in humidor, customers soon christened the lounge the “Man Cave.” The name stuck and the legend was born.